30k to 200k monthly organic traffic for a language learning app
Took a language learning app from 30k to 200k monthly organic visitors over a period of 9 months, through consistent, cumulative link building run alongside the client's existing content strategy.
The growth was driven by rankings across the app's full language portfolio: top 3 for "learn Korean," "learn Japanese," and "learn Chinese," and top 10 for "learn German," "learn Spanish," "learn French," and "learn Italian" — all against established players like Duolingo and Babbel.
The takeaway here is that high-quality link acquisition applied consistently over more than 9 months works as effectively as ever, across over seven languages — proof that a disciplined link building programme compounds.
The client's internal content team handled the on-page and topical authority side perfectly, matching intent and building solid content clusters. This case study is about my part: the off-page work that helped get them there.
Context
- Client
- Language learning app
- Challenge
- Grow organic traffic across a 7-language portfolio against established players like Duolingo and Babbel
- Scale
- Targeted, high-quality link acquisition across multiple languages
- Timeline
- 9 months
Results
30k to 200k
Monthly organic traffic
7 languages
Languages
United States
Market
Link building
Approach
Strategy
An interactive view of the full strategy and approach. Explore the page mapping, architecture decisions, and execution detail.
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